When purchasing TVs, cereal or cars most of us happily accept well-known producers like Samsung, Kellogg’s or Kia.

When it comes to wine, however, there often seems to be a desire to seek small, boutique, or new producers.

There is nothing wrong with this as new discoveries are rewarding, but the top-selling wines have become successful as they give us what we want in a consistent and reliable manner.

I would like to suggest that during the approaching holiday and party time we consider sharing some of the most popular market leaders with our friends.

They have only become what they are through well-managed vineyards, the finest winery equipment and talented winemakers.

Prosecco had led the way worldwide in the growth of sparkling wine, an overall category that grew 32 per cent in the USA last year.

This year, our combined sales of LaMarca, Santa Margherita, Canella, Pasqua and Torresella prosecco are growing by more than 25 per cent; LaMarca leads the way, as it also does in the USA.

With delicate, golden straw colour and lively effervescence, LaMarca prosecco exhibits aromas of fresh citrus, honey and white flowers.

The palate is fresh and clean, with flavours of ripe lemon, green apple and grapefruit framed by mineral undertones.

Canadian critic Natalie MacLean has this to say: “A toasty, crisp, fresh Italian sparkling wine that’s both robust and mouth filling.

“Aromas of freshly baked bread and green apple. This is a consistently great product of Italian bubbly prosecco that’s styled to enjoy on its own or with seafood.” $22.70.

Rosé is, of course, the biggest wine market changer of the past few years and I truly feel that this is thanks to the vision of one man.

The original property dates back to 1201, but it was not until Sacha Lichine purchased the exceptional Chateau D’Esclans in Provence and hired Patrick Leon, a winemaker of unparalleled experience, that a ground-swell was started.

Sacha had a mission of taking rosé to a whole new height; Whispering Angel was born.

Every year, we have run out of Whispering Angel (last year it was in September).

Each year, we feel that we have secured sufficient stock; this year, we had to commit, by the end of January, to the volume of cases we would hope to have.

Whispering Angel 2017 has been hailed by critics as the best release yet, which is a remarkable feat when one considers how production has ramped up. $26.95.

With the addition of The Palm by Whispering Angel, we are hopeful that stocks will last. By the way, The Palm sold out at the winery upon its release in January.

The Palm 2017 is a blend of Grenache, cinsault and syrah made from grapes which are selected from the best vineyards in the appellation Côteaux d’Aix-en-Provence.

It is effortlessly chic and has all the hallmarks of a top-quality Provence rosé: light, wild salmon pink, fresh, dry, elegant and crisp with terrific subtle fruit flavours. The big sister has the edge on complexity, but this is delicious. $23.80.

When 19 Crimes was released we suspected that new world red blends might develop into the latest segment of the wine market, but I am inclined to think that this is almost a brand unto its own as it so dominates.

This Australian wine started out by itself, but we have now added 19 Crimes Banished, the higher end, The Warden, and even Hard Chard. We expect to be shortly unloading 19 Crimes The Punishment Pinot Noir.

The original release was in 2012; men featured on the labels are not those of fiction. They were flesh and blood criminals, artists and scholars.

In history, they share a bond — receiving “punishment by transportation” for violation of one of 19 crimes and becoming the first settlers of a new nation.

A female “criminal” adorns the Hard Chard label, Jane Castings received stolen cheese and bacon and had to leave her husband and four children behind.

I like the ad by Trader Joe’s that read: “19 Crimes red blend — wanted for extreme value. Our latest Trader Joe’s pick, the 19 Crimes Red Blend, is guilty of good taste. A blend of shiraz, cabernet sauvignon and Grenache from South Eastern Australia. The wine is aged in 100 per cent American oak.”

I can understand the seasoned wine aficionado approaching this wine with a little trepidation, but I can assure you that it is a true crowd pleaser.

You will find red plum black cherry, blueberry and the soft friendliness of American oak. Market Watch magazine named it 2017 Wine Brand of the Year and you cannot get this recognition unless you have something worthy in the bottle. With the exception of The Warden at $29.65, the rest go for $19.80.

This column is an advertorial for Burrows Lightbourn Ltd. E-mail mrobinson@bll.bm or 295-0176. Burrows Lightbourn has stores in Hamilton (Front Street East, 295-1554), Paget (Harbour Road, 236-0355) and St George’s (York Street, 297-0409). Visit www.wineonline.bm